Design Embossed Foil Seals Like a Pro
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Embossed foil seals are an elegant and sophisticated addition to any marketing campaign. Here are a few important tips that will help you get the most out of your custom seal design.
1) Always design your seal at the actual size the physical seal will be. This is the best way to make sure what you are designing will translate cleanly and clearly to the final product. It’s a good idea to print your design out at size on your home or office printer. If anything looks thin or difficult to see or read from your printout, it likely won’t emboss well.
2) Design your seal in black and white. Use white to represent all the foil areas (these are the areas that will be embossed or raised). Remember, ink cannot go on embossed areas. Use black to represent all the areas that will have the ink color (these areas will be flat). It’s best to design your seal using black and white as this will give you a clearer visual representation of the final outcome.
3) Keep the design simple. Embossed foil seals are limited in how much fine detail they can accomplish. Intricate designs with lots of fine lines do not give the embosser enough substance to successfully press into the foil.
4) Make all text a minimum of 7pt. By using 7pt text your fonts have a better chance of embossing clearly and being readable. It is important to make text no smaller than the minimum recommended font size because anything smaller will not be guaranteed to be readable. The bolder the font, within reason, the better it will emboss. Conversely, if the text is so bold it looks like it’s jamming together on your computer screen, it will definitely run together when it’s embossed.
5) Use strokes that are at least 1pt thick. Any line too thin will not emboss well. The thicker the lines are in your design the better they will emboss.